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Paia, Maui

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Quick Facts

  • Name: Paia
     
  • What: Historic Maui town featuring Hookipa Beach, the windsurfing capital of the world  
     
  • Where: About six and a half kilometres east of Kahului
     

Upcountry

Just six and a half kilometres into your drive to Hana from Kahului, you'll discover the historic town of Paia on Maui's north coast. Divided into Lower Paia and Paia, this hospitable community was once a booming plantation town during the heyday of Maui's sugar cane industry. Today Paia is a town of colourful, rustic storefronts filled with local art galleries, one-of-a-kind shopping boutiques and restaurants.

Grab a fish burger at the popular Paia Fishmarket, then head to Hookipa Beach, the "windsurfing capital of the world." During the winter, the big north shore waves make Hookipa Beach a magnet for pro windsurfers and kite surfers. Watch the pros compete or swim and sunbathe in the calmer summer months. Another popular Paia beach is H.A. Baldwin Beach Park, which features a baby beach with a lagoon.

Note that during the winter, wave conditions can be extremely dangerous so please observe all posted signs for your safety.