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Meeting Planners Get Maui Education
Tom Risko, MVB's director of sales, CMI and International, attended the Professional Convention Management Association (PCMA) Conference in Philadelphia, PA in January. The focus of the event was industry education, and Risko met with various meeting planners to share Maui's numerous offerings. Also in January, Risko attended the Meeting Professionals International (MPI) Professional Education Conference & Expo in Charlotte, NC.
In mid-February, MVB hosts the U.S.E. meeting and incentive travel planners. Resort, hotel and off-site venues will be showcased (along with other industry partners), all of which will promote Maui as a premier meeting and incentive destination. Additionally, MVB's International Sales Division, also headed by Risko, hosted travel professionals from Europe in early February for an island tour.
Sales Team to Train Canadian Agents
Chris Kai'aokamalie, travel trade sales director, heads to Canada for Maui Nui and FunSun Vacations agent training. MVB will visit four select cities including Edmonton, Toronto, Vancouver and Calgary with training dinners. Kai'aokamalie is targeting 50 agents per city who will learn all about Maui, Molokai and Lanai.
Earlier this month, the sales team participated in the Hawai'i Ocean Sports Expo at the Hawaii Convention Center. Molokai Visitors Association Director Julie Bicoy and Lanai Visitors Bureau Director Waynette Ho-Kwon also attended the event. The show included a consumer tradeshow and featured exhibitors from around the world in ocean sports industries from SCUBA diving to surfing, fishing and adventure travel.
PR Team Shares "Malama Maui" in Pacific Northwest
Along with a team of Maui Nui representatives, Director of Public Relations and Promotions Kelii Brown shared MVB's "Malama Maui -- Preserving Maui's Agricultural & Cultural Resources" campaign with a media blitz to the Pacific Northwest (Portland, Seattle and Vancouver). The program, launched in March 2005 at the Celebration of the Arts at the Ritz-Carlton, Kapalua, focuses on three themes -- the culture, agriculture and ecology of Maui Nui. The pr team next takes the Malama Maui message to California (San Diego, Orange County, Los Angeles and San
Francisco) in mid-March.
For more information on the Maui Visitors Bureau please visit www.gohawaii.com/maui or call
(808) 244-3530.
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