Kona Town Night Market: Lei Day x BLOOM

Kona Town Night Market presents Lei Day x BLOOM, a vibrant cultural evening experience that invites residents and visitors to celebrate Hawaiʻi through food, music, local artisans, and authentic community engagement. Rooted in the traditions of Lei Day, the event showcases Hawaiʻi’s living culture with live performances, locally made goods, culinary offerings, and hands-on cultural activities that support small businesses and cultural practitioners.

Designed to enhance the visitor experience while uplifting community-based economic opportunities, the night market creates a welcoming space for meaningful cultural exchange and connection. Integrated into the celebration is the BLOOM – EMPRESS 5K, a wahine-centered run / walk that promotes wellness, unity, and cultural appreciation.

Lei Day x BLOOM strengthens destination stewardship by supporting local creatives, preserving cultural practices, and providing an inclusive platform that reflects Hawaiʻi’s values of aloha, kuleana, and hoʻōlōkahi.